Top 5 Dog Breeds Crushing It on TikTok in 2025

Here’s the truth: TikTok belongs to dogs. Cats might have had YouTube, but TikTok? It’s a dog’s world, and we’re all just scrolling in it. Dogs don’t just “go viral”—they drive culture, they spark trends, and they’re racking up more followers than influencers with blue checks.

If you’re a dog owner—or just someone trying to understand how attention works—you need to know the breeds that are owning the game in 2025. These aren’t random mutts that got lucky; these are breeds whose personality, energy, and quirks are custom-built for social virality.

Let’s break down the top 5 breeds dominating TikTok this year, with funny clips to prove it.

1. Golden Retrievers – The Joy Merchants

Golden Retrievers are the OG influencers of dog TikTok. Why? Because they radiate pure, uncut joy. They’re goofy enough to make you laugh, empathetic enough to make you cry, and photogenic enough to stop you mid-scroll.

From toddlers climbing on their backs to full-blown “acting skits” with voiceovers, Goldens are perfect content machines. Their expressions are exaggerated, their zoomies are epic, and their “derpy but lovable” energy hits every emotional note audiences crave.

👉 Example: Golden Retriever’s hilarious vet visit meltdown. Tell me that doesn’t feel like watching your best friend in therapy.

Golden Retrievers are timeless. They’re not trending—they’re built into the algorithm.

2. French Bulldogs – The Meme Factories

Frenchies are the living, snorting embodiment of memes. Small body, big attitude. They don’t need to “do” much to go viral—half the time it’s just them sitting there breathing like Darth Vader and the comments section does the rest.

Their rise is insane: in 2025, French Bulldogs are among the most tagged dogs on TikTok. Why? They thrive in quick, punchy, 10-second clips with trending audio. Their stubbornness becomes comedy gold, and their unique looks (big ears, scrunchy faces) are emoji-level recognizable.

👉 Example: French Bulldog who only listens to ONE word. That’s not just a dog video—it’s a masterclass in comedic timing.

Frenchies are TikTok’s laugh track in dog form.

3. German Shepherds – The Authority Figures

German Shepherds are having their renaissance. Once seen mostly as guard or police dogs, TikTok has reframed them as loyal, intelligent, and downright cinematic. Training videos, lifestyle montages, adventure hikes—this breed dominates content that feels big.

People don’t just watch Shepherds for laughs—they watch them to learn. “How to train your dog” and “obedience TikToks” are massive categories, and German Shepherds slot right in with their work ethic and precision.

👉 Example: German Shepherd training tricks. It’s half tutorial, half flex.

They’re the motivational speakers of the dog world: serious, skilled, and unforgettable.

4. Dachshunds – The Comedians

If TikTok is a stage, Dachshunds are the stand-up comics. Everything about them screams funny: their sausage-shaped bodies, stubborn attitudes, and “I’ll do what I want” vibe.

They shine in skits, costumes, and POV humor. Owners dress them up, film them squeezing through tiny spaces, or just let their sass play out—and it works. Audiences can’t resist the “small dog, big drama” dynamic.

👉 Example: Dachshund zoomies chaos. It’s like watching a toddler on espresso.

Dachshunds don’t “act cute.” They don’t need to. They’re living content generators.

5. Border Collies – The Geniuses

Border Collies aren’t here for laughs—they’re here to blow your mind. TikTok is flooded with videos of them solving puzzles, crushing agility courses, and pulling off tricks that feel borderline superhuman.

This breed’s energy and intelligence make them irresistible for “how did they do that?!” content. Watching a Border Collie is like watching athlete meets magician meets comedian.

👉 Example: Border Collie’s insane water-fetch trick. I’ve seen NBA highlights with less skill.

Border Collies thrive in the algorithm because they feed curiosity. And curiosity = shares.

The Bigger Picture

This isn’t just “funny dog videos.” It’s culture. It’s attention. These dogs are getting millions of views because they hit the exact emotions TikTok is built on: laughter, awe, and connection.

And let’s be real—if your dog is going to star in videos, be the center of attention, and become part of your family’s brand… you better take care of them like a pro. That’s where nutrition comes in.

What gets these dogs motivated?

Dogs don’t just need followers. They need fuel. Behind every viral Golden Retriever or meme-worthy Frenchie is a dog that’s fed well, trained well, and cared for deeply.

That's where Bully Boy come in hot. We make slow-roasted, protein-packed dog treats with no fillers, no junk, no BS—just pure USA-sourced smokehouse flavor. They’re the kind of treat that makes your dog think they’re cheating, but you know it’s actually building their health and longevity.

If you want your dog performing on TikTok—or just performing zoomies in your living room—fuel them right.

Be a Star for your fur baby!

Bottom line: these dogs are winning TikTok because their owners give them attention, energy, and love. If you want your pup to live big—on camera or off—you start with the basics.

👉 Go grab a bag of Bully Boy treats at getbullyboy.com. Because the next viral star? It could be snoring on your couch right now.